In our business there's a limited number of outstanding trade shows. For us it's Farnborough and the Paris Air Show, to name two. All of our potential customers attend and participate. Let's take Embraer in Brazil, and assume we don't have an aerospace presence from a TCS perspective in Brazil. I would certainly go to the Paris Air Show, go to the Embraer booth, introduce myself, and find out who was actually buying and who could be a customer for us within that company. You're talking about 5,000- to 15,000-person companies.
On March 6th, 2012. See this statement in context.