My next question is on something that I think Mr. Keddy kind of alluded to. We are fortunate, with a northern climate, to have a lot of healthy berries with good antioxidants—blueberries and various berries. Japanese is a senior population and very health conscious. It just seems like a fit there, with our fish products and our berries.
Are we getting enough education to our food producers here? We've so relied upon the Americans over the years. Is there an attitude shift we should be making, whether our sizes should be smaller, or different ingredients? You have a substantial business, but I mean, all these products we sell to the States....
Should we be looking at those niche markets and training our food producers to be looking at these markets in a different way, to be looking at value-added?