In 2000 I was a city councillor in Kelowna. I had the privilege of leading a delegation to our sister city Kasugai. There was a group of wine consultants and agents as well. It has continued to grow not only in British Columbia but elsewhere in Canada. I think it's a great opportunity to look at exporting as well.
The challenge right now is to look at the two-way flow and expanding to the tens of thousands of Japanese Canadians, getting the market through the distribution channels that are set up in each province. Is that a challenge for you as well?