We have liquor boards in Canada. Those are classed as “state trading enterprises”. For those operations, there has been a history—not just in Canada, but in many places in the world—that because they're not normal commercial operations with competitors, the perception has been that they haven't always treated products from outside fairly.
One of the fundamental principles of trade is national treatment. You treat imported goods no less favourably than your own. Every time we sign a trade agreement, assuming that it's a favourable agreement, it's an opportunity to make sure that those state trading enterprises are operating in reasonable, fair, and transparent ways—transparency is critical—so that our trading partners know they're getting fair treatment in Canada. Just as when we export our whisky to countries, we want to know that Canadian whisky is getting the same opportunity in that marketplace, and that our investments are being given the same respect as local domestic products, whether they be whiskeys or other spirit products.