Mr. Chair, I appreciate this opportunity to provide comments on the Canada-Europe comprehensive economic and trade agreement, or CETA.
My name is Cam Vidler. I'm the director of international policy at the Canadian Chamber of Commerce, which represents about 200,000 Canadian businesses of all sectors, sizes, and regions across Canada.
Today I'll talk to you about the Canadian Chamber's long-standing support for CETA and our assessment of the deal as announced. More importantly, I want to focus on the next steps that need to be taken to implement the agreement and realize its full potential.
The Canadian Chamber has been closely involved in the CETA negotiations since before they began. We took part in the private sector steering group for the joint study by Canada and the EU that would recommend the launch of formal talks.
Once talks were under way, we provided significant input, as needed, to the negotiators and worked frequently with our members, the government, and other stakeholders to raise the profile of the negotiations, and highlight their importance to Canadian business.
It's in this context we welcomed the announcement last October by Stephen Harper and José Barroso that after four years, an agreement in principle had been reached.
What do we think about this deal?
At the onset of the negotiations, our members were seeking an agreement that would reduce tariffs and expand quotas, open up markets for services and government procurement, improve trade facilitation and customs services, encourage regulatory cooperation, and protect investments and intellectual property, all backed by a robust dispute settlement mechanism.
Based on the technical summary that was released shortly after the announcement in October, we were quite confident that these objectives had been largely accomplished and that the deal will yield real and significant benefits for Canadian businesses, their employees, and their communities.
The government and other guests of the committee have communicated some of these benefits in great detail, so I don't want to go too far today, but I'd be happy to take questions after my testimony.
I think it's sufficient to say that CETA is an achievement that should make Canada proud, but it's time for us to stop patting ourselves on the back. There's a lot of hard work ahead to get CETA implemented within a reasonable timeframe and to make sure that Canadian businesses can fully exploit the benefits of this agreement.
I want to review the hurdles that remain before the deal can come into effect. The negotiating teams are still finalizing the text four months after the announcement. Once that text is complete, it must go through a formal legal review and be translated into the EU's 24 official languages. Based on the EU's bilateral agreements with Colombia, Peru, and South Korea, this first step could take up to a year.
The next phase is ratification. In Canada, that means getting assurances from the provinces that they will pass and implement any required legislation. In Europe, it means receiving separate approvals from the European Commission, the European Council, which represents the member states, and the European Parliament. It's not uncommon for the ratification process in Europe to take up to two years, and keep in mind this is after the translation and legal review has already been completed.
A further complication in the case of CETA is that the European parliamentary elections this May could change the makeup of the trade committee, which has so far been a strong supporter of an agreement with Canada.
Throughout all these steps, the Canadian government will need to continue to exert the leadership that got us to where we are today. That includes close oversight of and support for the negotiating teams and further political interventions if necessary.
Canada must also strengthen public advocacy efforts in Europe. In addition to outreach by our embassies in Brussels and the national capitals throughout Europe, Canada should consider sending a high level delegation of parliamentarians and cabinet ministers, or a mix of the two, to meet with key players in the European ratification process, and particularly with the European Parliament and any new members that may be elected this May.
Back home, the federal government will have to focus its attention on the provinces and ensure that they are able to agree on the final text. The federal government should also consider convening the premiers or their representatives to discuss an action plan for any required implementing legislation.
For our part, the Canadian Chamber of Commerce has joined a number of other industry associations across Canada to form the coalition for Canada-Europe trade. This group will be advocating for this agreement's ratification in both Canada and Europe.
The actions I've just outlined will help ensure that CETA is put into effect as soon as possible, but the challenges don't end there. Many Canadian companies are already exporting to Europe or investing there—that's true—and they will quickly be able to take advantage of the framework that CETA puts in place. Others, however, particularly small and medium-size enterprises, will require assistance to understand marketplace opportunities, regulatory regimes, and political and legal institutions.
Certain countries in southern and eastern Europe, for instance, have particularly challenging business environments. The federal government needs to continue to raise awareness of the markets and production locations that will open up as a result of CETA and to raise this awareness among the Canadian business community. They have been doing a great job so far.
Efforts also need to be made to connect interested businesses with the trade commissioner service, Export Development Canada, and other agencies that offer trade promotion services both at the federal and provincial levels. Last year the global markets action plan highlighted the need for more effective trade promotion and economic diplomacy to complement Canada's new trade agreements. It will be important to review the current offering of services and their delivery in order to make sure they are properly resourced, coordinated, relevant, and accessible for businesses looking at the European market.
Finally, Canada will have to pay close attention to ongoing trade talks between the U.S. and EU, which they've named the transatlantic trade and investment partnership, TTIP, as you may be aware. Although CETA resolved a great number of bilateral trade barriers, the EU reserved certain issues, particularly in the area of regulatory cooperation, for their negotiations with the U.S., as often regulations are largely based on the European or the U.S. model.
Canada was able to secure some exemptions or derogations for exports to Europe that contained high levels of American content, in food processing and automobiles, for instance. The long-term access to the European market for North America's integrated supply chains will depend on the completion of an ambitious and comprehensive TTIP agreement. Canada should therefore push the American government and the European Commission to ensure that TTIP lives up to its name and contributes to the creation of a seamless trade relationship between all of North America and Europe. Canada should join Mexico, which has its own trade agreement with the European Union, and propose solutions to ensure compatibility between these different treaties.
We've come a long way since Canada and the European Union started discussing the possibility of a bilateral trade agreement, but we're not there yet. The government and business community have worked hard and secured a groundbreaking deal comparable only to NAFTA, and some would say beyond that. Yet the hard work will have to continue if the treaty is to be implemented and Canadian business is to realize its full potential.
With that I close my remarks and thank you for your time. I welcome your questions.