As far as where the trade commissioner service offices currently are globally, I think they are aligned. I think the more pressing issue relative to the trade commissioner service is the fact that—and I'm pretty well known for saying this—it's Canada's best kept secret. The number of SMEs I have talked to that have never heard of the trade commissioner service, misunderstand what it is, and/or think they themselves are not big enough or important enough to use it, to me is problematic. I think a better job needs to be done in communicating what the trade commissioner service is, and who is eligible to use the services, because I think there are too many SMEs that think they're not big enough, not important enough, and would never get the appropriate amount of attention.
On another communications issue relative to the GMAP overall, I think GMAP, to Jay's point, will hopefully be something that spurs SME leadership in Canada to go global. But I think we have the same issue with the GMAP. When I say GMAP, most SME leaders I've spoken to think I'm talking about a GPS. They don't know what I'm talking about.