My next question is around the organization, if it takes a passive or active approach to these trade agreements.
We've now signed with CETA, and we have the CPTPP. When you look at those, and to capitalize on those opportunities, we've strategized here and talked about how we can get more Canadian companies engaged, how they can get in there. Through your analysis, do you say, listen, here are some tremendous opportunities in Europe, in Asia, or in Mercosur's case, in South America? Then do you go out to the market actively and tap companies and say, listen, this is really good for you and maybe you'd like to come in and hear what our analysis is, or do wait for them to walk in the door and say, hey, we're looking for some help?