I'll answer that.
We've grown well beyond the $100-million threshold and we're trying to stay in Canada, but in trying to export cables, our industry is still dominated by American measurements. That's really the small piece that we're talking about today.
American wire gauge, AWG, is in inches and thousandths of an inch. Export markets don't recognize that. Everything is metric in the rest of the world. If we're going to be global, we need to finish the job that we started in 1974 and become metric, because when we go to Europe or we go to other countries, they don't recognize AWG. Everything is in millimetres squared.
Our own national standards are in AWG. We've used IRAP grants, and we've worked with the BDC, but before we pack up and go on a trade mission to a foreign country, we have to get our world into metric. We're not looking for a financial gain. We want to get things level so that our standards.... They can still use AWG, or you're going to have a bunch of old electricians who won't know what they're looking at, but we need the metric system in our electrical standards so that our products can be marketed.