With fruits and vegetables, each country continues to impose certain standards that have to be met for things like health, hygiene and pesticide residue. With exports to Europe, we see the Americans allowing the use of more and more new pesticides that are prohibited over there. So, with fruits and vegetables, we are seeing a two-tier system developing because Canadian products have to comply with a lot of restrictions. Producers would like to have the same ability, in order to increase their yields. But, with exports, we are realizing that those restrictions can be extremely advantageous.
More and more, American processors are losing their access to European markets because they are accepting products treated with pesticides that are banned in Europe. So the standards we have adopted here provide us with an advantage. However, we are seeing that, in terms of labour and energy costs, and so on, we are not on a level playing field. However, I believe that it always balances out. A Canadian product subject to health standards that are much higher than elsewhere gains a great advantage internationally, especially in highly developed markets.