Thank you again. I'm glad to be able to ask a few more questions.
One of the themes I've heard today and throughout our testimonies for the last two years is the opportunities around trade education. As someone who taught international trade both at colleges and universities, I will say that as much as 75% of first-time exporters are not exporting in their second year.
My question to you as a group is this. How much do you access the college and university business students, particularly international trade students, to work with businesses to co-operatively generate the research that needs to be done, because the line we often used was “people don't know what they don't know” in the international market. But we certainly found much higher rates of return and success rates of companies that were directly involved with colleges and universities where the student did the legwork and helped them out with their business planning and opportunities to help mitigate risk.
I'm wondering if each of you could speak to the challenges and opportunities that you can see with the colleges and the universities.