Not wanting to repeat what Mr. Poirier said, the fact is that business associations, trade associations, that have that direct connection with business owners are probably one of the better ways to get that. I think the program that Mr. Poirier was talking about—where we used to have embedded trade commissioners, for example, in our associations who could directly speak with our members about trade issues—was actually something that worked quite well in many trade associations. I think there's still maybe the odd one that exists, but many of them have been pulled in the meantime.
Those are some of the ways that it can be better connecting.... The thing is that, for a lot of small businesses, they don't always know what government can offer. They don't always trust they'll get information, but they do trust their business associations a lot more. I think that's a big, tangible way there can be a better connection made between small businesses and some of the resources that are out there.
That would be the first thing I would try, but there are other things that governments can do as well. There are agencies like the CRA that touch every single small business that is out there, and they could potentially be leveraged in different ways. For example, the CRA could give information beyond just taxes. There are things that can be done that can be super-creative, but—