Making some adjustments to the current strategy is important, I believe, in the following areas.
The venture studios I mentioned is one.
Secondly, culturally tailor the type of education. Everybody talks about digital and financial literacy programs and so on, but the way people understand this.... These programs should be different, one from the other, depending on the culture you come from. They should be culturally tailored to the needs of the women. What I understand to be “financial literacy” is general, for sure, but it might be different from how somebody from Asia understands it. For me, financial literacy is pulling together funds and making sure my family succeeds with that. Sometimes it's not general, as you might expect. It could be curated to the needs of the women.
We're talking about capacity building for women. Women are not incapable of running these businesses, I must mention. I had to write an article on that—“What Is Wrong with Women?”—for TED. The issue is that expectations of women are different. First and foremost is family. While the family is being managed on those ecosystem platforms I alluded to, business is also being done on the other side. Businesses are done more successfully by women when they know their families are okay. It's general to women. It's the natural order and who we are. If we're able to do that and get funding in the process, we become more productive.
I will quickly make a point regarding what the honourable gentleman Blake said.
I think that what gets measured is what gets done. If we're able to identify some specific commodities we can tie to that and say, “Here are the major items we are known for, so can we have women in business or trade who can replicate and take this globally for us?”, it might be another way to look at it—alluding to some of the points he made. I think we should create products specifically and say, “These are some of the targets for years one to four. Let's take this international.” They are much needed—tech and so on.