I think you just need to keep plugging away and educating people and talking about the spectrum.
While we're talking about the spectrum, I use that word picture deliberately. Conflict prevention is $1 and at the other end of the scale it's $100. These are orders of magnitude, more expensive than blood and treasure. I'm going to give you one conflict-prevention example very quickly because, unlike General MacKenzie, I did five and a half years in the puzzle palace over here in the policy group, including a secondment to Foreign Affairs, so I think I understand how government works.
Conflict prevention: has anybody heard of the conflict between Cameroon and Nigeria? Probably not, right? There is a lot of oil in the Bakassi Peninsula and there's a real potential for conflict between those two countries. However, in 2005 there was an SRSG for west Africa. The Department of Political Affairs asked Canada to provide them with one military officer to assist them in demarking the border between Nigeria and Cameroon. That mission was successful. There was no war between Nigeria and Cameroon that I'm aware of. It's still an issue, but in large measure it has been resolved. It's a classic example of how conflict-prevention works. But nobody knows about it and nobody cares about it, and it's not in the news.