The Ministry of Defence and the government are quite open about their policy stances, and you can read about them in policy documents. Whether the general population wants to take on this burden is quite a different matter.
What we have done in the U.K. is that.... Where they feed into the formal acquisition, procurement processes very much come to the fore when you try to do a competition, because you have to provide what we call an assessment scheme. I think in the U.S. it's an evaluation scheme, but the purpose is the same. You have to tell the bidders how much weight you're going to give to different considerations.
In Britain, certainly today, we have the idea of a levelling-up agenda. That's to say doing things for the economically poorer areas of the U.K. and various other things like environmental considerations, but also the extent to which it will contribute to prosperity. If you put those two together, it can be allowed up to 20% in the evaluation schemes that are put to contractors. So they know. They have an idea of what they have to offer. Contractors treat that as really heavy.