As a representative of an organization that involves about ten different industry sectors, four provinces, the federal government in multiple departments, non-governmental organizations, and 35 universities across Canada, I'm not sure there's one opinion on this. Personally, I think—and many of the board members who are intimately involved would identify as well—that all three are needed. We do need some level of regulation and controls. We need to provide the right policies and instruments to do that. We do need industry engagement and perhaps voluntary initiatives, but we also need government support, especially in the early stages, to move this forward.
I think if you look at the diagram on the back, it's essentially a Canadian equivalent of a Sokolow analysis. We are going to have a very big challenge in this country for the next 45 years if we're going to meet what the government has talked about as a 45% to 65% reduction in emissions, and we're going to need all the tools we can get. It's not a matter of one or the other. It's going to be all of the above.