What have we done globally? The interesting thing, when we launched this project...I had not totally appreciated this, but we have had feedback from our colleagues internationally, and we continue to get asked to go around the world to articulate our findings, because no one else in the world has done this. This is a unique study that captures the economics and some environmental benefits of this opportunity with the forest industry, and even to our surprise, we had no idea of the leadership course we were charting in this globally. I'm heading to France next month and to China to talk about this, because people have not yet done their homework. Again it goes back to our earlier point of having some advantages. We need to figure out how to grasp them.
On April 20th, 2010. See this statement in context.