It can. You could capture more value and more economic activity per barrel, but you're also increasing the susceptibility. The foundation is based on bitumen, and if bitumen is not fully priced, if you're not pricing those externalities, those costs, the environmental costs in particular that come with bitumen, could act as a house of cards, if you overdevelop an industry based on that one particular resource. There are all sorts of economic stories of that happening throughout the world.
But there are opportunities. You could use the resource revenue from the oil sands to help transition to a cleaner energy economy. That could be done through savings funds, the elimination of federal fossil fuel subsidies, which currently amount to $1.3 billion. That could be plowed into cleaner energy sources, which not only provide jobs, but provide a window we could leverage to open a longer-term competitive advantage for the country as well. You could use the wealth that's coming from the oil sands to see a brighter future.