I'm not sure about “urgency”, but if there's a market window, there's a market window. If you can get a price that makes economic sense, you have to take advantage of it.
We know from the past that natural resources in general are quite cyclical. What is new now is the innovation that comes with these new and unconventional sources of natural gas, for example. I guess if you're not in front of using the innovative methods, right in front, I think there could be an argument made about how you are going to catch up later on with these new innovative ways of extracting or transporting the resource.