I'm just going to take the question in a different direction.
There are opportunities to use forest products in areas that aren't what you would have thought of in advance. An example would be the creation of nanocrystalline cellulose, a nanoparticle derived from the lignin in wood. It is finding applications in a number of different fields, whether it's in a biocomposite or in fluids that are used in drilling oil wells. This is a case of a resource being turned into something that's quite unexpected. This is just one example of that sort of opportunity.