The risk in the buildings is actually during construction. Most of the big fires you see are construction fires that happen when the building safety systems are not yet in place. Sprinkler systems aren't working, a torch is left on during construction, and in the middle of the night the building burns. I do think there are both process solutions and code solutions to specify that during construction, this is how you should protect a building if it's made of wood or any other material. We could improve in that area.
On the tall wood building side, although the code is going to allow it, you would still have to negotiate effectively with the local fire marshal around how you are building a building. They have enormous autonomy—as well they should, in many ways—to reject the concept of what you want to build.
To me the answer is education. They're not used to these buildings. They don't have a peer group that can help them learn about them. Through our Timber Online Education, the intent is to have fire marshals teaching other fire marshals to build a robust program that educates that group, because their mission is important and their concerns are very valid. They simply don't have access to the right information to understand why these buildings are safe. We have to expand that education for them.