There are two answers to your question. One, very simply, of course, is the investment in on-demand mobility. That's for smaller communities and probably outside the jurisdiction of this particular committee. For those communities that don't have public transit, on-demand mobility with smaller vehicles is a [Technical difficulty—Editor]. It has not historically been recognized as transit, but [Technical difficulty—Editor] a 40-foot bus.
The second element is the more pained of the equation. I suppose [Technical difficulty--Editor] the member who said [Technical difficulty—Editor] The only way they're going to get people out of their cars and out of their trucks when they don't necessarily need them for all the needs that they think they do is when you price roads.
I don't know one politician in the country who is keen on road pricing, which means pricing kilometres and pricing metres when people get in their cars and drive, including in rural communities. Until we put a price point on that consumption, we don't get individuals, households and families or communities looking at alternative mobility, either shared or individual purchases, as viable options.
I know that it's a hard pill to swallow, the concept of [Technical difficulty—Editor] pricing and especially for Canadians. It's a hard price point to [Technical difficulty—Editor] but it is the pill that we have to swallow in the interests of greenhouse gas emissions reduction. That's a starting point.