I think it is very important for francophones, whether they live in Ontario or in New Brunswick, to be able to speak their language when they are ill. That is what they want, but in many cases, if they are offered service in English rather than French, they immediately go along with this.
In my opinion, the active offer of service is one of the best solutions for our francophones. People need to speak to them in French, and they must know that the service is just as good in French as in English. If people speak to them in English, they reply in English, because they are bilingual. I think that is a mistake. However, if someone speaks to them in French, if it is clearly indicated the service is available in French, francophones opt for service in French. That was the objective of the designations program in Ontario, particularly in the Ottawa region.
I chair the committee that studies the designation plans. I therefore meet with organizations that want to indicate that they offer services in French. When there is an active offer of service, francophones use the services in French, but they must be made aware that the service is available in French.