Major advertisers will be buying time on RDS and TQS, because they are the ones that own the broadcast rights for the Olympic Games. Our status would be that of a third broadcaster and we would lose the commercial revenues that normally flow from our major drama series, series we have already paid for.
Now, these people are telling us that we would have access to some assistance in the form of revenues from outside Quebec. However, revenues from outside Quebec represent about 3%. The fact is that these revenues are based on population. Naturally, most of the revenues come from Quebec. So, that is a business model that makes no sense for us, and they are perfectly aware of that.