We're examining the details of the advertising here referred to. A distinction has to be drawn between advertising done by third parties here in Canada, where there are obligations, and international advertising sponsored by the International Olympic Committee.
That's somewhat the problem that we had with regard to television coverage. What was involved was a contract that was not signed with the federal government or with the CBC. It was a private contract negotiated between an international organization, which does not have the same perception of linguistic obligations as we do, and a private company.
We're trying to put as much pressure as possible on broadcasters to ensure that all Canadians have access to television coverage. However, somewhat in the same way as we cannot put pressure on a contract between the International Olympic Committee and Pepsi-Cola, let's say, we have the same problem with regard to that contract, which is an international contract. I nevertheless think it's extremely important that Canadians be able to have access to the Games on television.
I expressed that view as firmly as I could before the CRTC a few weeks ago.