I would like to share a personal experience.
From 1998 to 2003, I lived in Turkey. I noticed that our country was the only G7 nation that did not have a cultural centre in Istanbul. That is true around the world. I wrote to the then minister, Bill Graham, who told me that the government did not have the necessary resources. France has the Alliance française, Great Britain has the British Council, Italy has a network of cultural centres, Japan has the Japan Foundation, Germany has the Goethe-Institut and the United States has cultural centres all over the world.
It is shameful that a country like Canada is unable to showcase its culture on the world stage. How can we succeed in doing that if we do not allocate the necessary resources to setting up a human infrastructure instead of creating websites and print propaganda?