Let's take L'Acadie Nouvelle, the newspaper I head up un New Brunswick. It's the only French-language daily east of Quebec. As Mr. Tardif said, newspaper advertising meant dollars, but publicity on the Web means pennies. Internet advertising does not offset the decline in advertising revenue for print newspapers. It is true that we have never reached so many people, by whatever means, thanks to digital platforms. Ten years ago, we did not reach a quarter million people monthly, though our website. And yet our community has 230,000 or 250,000 members.
In short, the Web reaches a lot of people, but the model is not yet profitable, despite subscriptions and the fact that our content is not entirely free.