I have had the opportunity to travel from one end of Canada to the other, to visit several communities and to meet people in a number of businesses, particularly in linguistic minority communities. Often, they learn about the existence of these programs or services somewhat by chance, whether through a member of Parliament or through another business that has received services from a federal body like yours.
What are your communication tools for reaching businesses in the official language minority communities? Often, they may feel isolated and it is not necessarily instinctual for them to go out and search for resources themselves.