With respect to the member, we were not the company that hired Hive. The Canadian Olympic Committee made the hire. We are working with the COC this time. This is a first, by the way, us working with them. To be clear, Hive is one of many companies that responded to the RFP, all of which had the same issue ACTRA has raised.
My understanding is that there was no other choice among those that presented themselves. This is a generalized issue among the advertising businesses right now.
To be clear, CBC has not contracted with this company. This is with the COC.