Thank you, Mr. Hayes.
My next question is for Mr. Wallace.
Since 2016–17, we have known that the government has been spending more on online advertising, but the threshold remained $500,000. You yourself said that the new threshold of $250,000, which has been in effect since April 1, 2020, has helped you capture 80% of the government's annual advertising budget.
Are you saying that, for four years, the mechanism was inadequate because the threshold was too low?