What I would say to that is that we agree income is an important consideration. It's just that, in the way in which we roll out a major project in a given rural area, a criterion for figuring out the price wouldn't be to say, “Well, the income in that catchment area is x and, therefore, we want the price to be lower.”
Typically, in the programs we have.... For example, if we're concerned about accessibility for people on low incomes, there is a program called the connecting families initiative, which provides broadband Internet access for a very low price. It's $20 a month and available for people with lower incomes. There are other channels, if you like, that we use to deal with that issue.
We have not, at least to date, used income in a community as the principal driver of figuring out what the reasonable price should be.