The example that Mr. Sotiriadis gave focused on someone burning these DVDs and then selling them at huge commercial profit. It seems to me that's a pretty clear case of where the Copyright Act's criminal provisions would well apply, where someone is making a copy without authorization with the intent to distribute. If you have someone who is able to make multiple copies of this thing for 80ยข apiece and sell them for many times over that, with no authorization to have made those copies, that person faces significant potential fines as well as jail time.
So we do have provisions already within the Copyright Act that would address precisely that kind of behaviour.