I think Monsieur Ménard is referring to the CRA's proposal to bring in a stamp that basically has a hologram and coding linked with it that would be applied on all cigarette packs, with effect from 2010 onwards. It's an interesting idea. The reason for that is really to deal with the problem of counterfeit, which is a copycat product mainly brought in from places like China.
However, I think to deal with the problem of illicit trade in Canada today, it's pretty well totally irrelevant when 97% of the product is violating so many different laws, whether it's the absence of health warnings or the non-payment of taxes. You're not going to find the manufacturers of this product putting holograms of a CRA tax stamp on this.