I'm sure you are familiar with companies such as Purolator and UPS. When they pick up your package, using the Internet, you are able to find out exactly where your package is in the delivery process. We should be using exactly the same system to trace tobacco products on the Canadian market. When a product is as harmful and deadly as tobacco, it is not right that authorities are unable to trace it.
A new system of marking using stamps—in other words, camouflaged marking—will be introduced. However, it will not include traceability. During the first contraband crisis, cigarettes manufactured by RJR-MacDonald, for example, were seized by the RCMP, and it was obviously impossible to determine where the cigarettes had come from, even though the brand marked on them was “Export A”. Of course, the company was not about to say that they came from its plants. Had a tracking and tracing system been in place, we could simply have used a scanner, looked at the marking on the packages, which is often hidden, and we would have had access to all the necessary information.