Thank you for the question.
Tobacco is still a legal product. It has been part and parcel of southwestern Ontario for many years. There has always been a demand for the crop, and we produce it. But we grow other crops as well. We grow beans, and we have ginseng. So farmers have other crops as well, but their mainstay has always been in this particular area of tobacco.
The land is made up of very sensitive soil. It cannot sustain some particular crops. It is a light soil, and it requires a significant amount of irrigation. We couldn't spend the input cost on irrigation of a corn crop in comparison with the return on a tobacco crop.
No one anticipated the decline to occur so quickly. Our farmers are resourceful. They have been working hard to make a transition. But you have to understand that in 2001-02 we made a conversion of our kilns from direct fire to indirect fire, which cost significant dollars. At that particular time, we were growing 36% of our crop allotment in quota. We were feeling that we were still within the ball game to continue, and farmers took on significant debt. With significant debt you have to continue to farm the crop that pays the bills. At that particular time it was tobacco.
No one anticipated that coming up in 2008 we would be looking at a 7% growable. No one could have realized that this decline could happen that quickly. We are resourceful, but we want to have a managed exit. We want to have a program that would make sure that we could pay off debt and move forward. We cannot take on further debt.