We've also worked with Finance for Good, which Jackie talked about in her presentation. It is a model that has been talked about, and I think it's probably, of the various types, the most widely known. I know of some other vehicles that work on similar concepts of trying to engage investors in new ways in which they are providing some type of social return. There's a group in Calgary looking at the homelessness issue, and poverty in particular. It has created a foundation and is inviting investors to come in and essentially create what I would describe as—and this is not the proper term—an endowment of sorts that would support poverty reduction initiatives and employment initiatives using private investor dollars.
Again, I'm not an expert in all the details of how those work, but it's a very interesting way of appealing to a different set of people with potential resources to input into addressing social issues. I would suggest that you're marketing to a different group that doesn't normally participate in these things or understand how they might be able to do it, but these are vehicles that do speak their language, if you will, and that are inviting to them.