I think they'll be lined up, once they understand. As Sue said, they need clear instructions or some sort of diagram that lays this out. I know if I start speaking about it, people will say that they don't understand. They need to understand how a database works. For example, you could tell them that if you search on the Internet for somebody who doesn't have a Facebook page, you're not going to find anything, that sort of thing, to give them clear and simple parameters of how it's going to be used.
People think that maybe they're going to get cloned or something like that, but it's just a number that's being stored. If you make that very clear, I think they'll be more than happy.