Certainly providing true information I think is always a good strategy, but for true information to be effective, it has to come from institutions that people trust. Maintaining that trust in institutions through transparency, as Dr. Huebert mentioned, is vitally important.
Evidence of meeting #17 for Public Safety and National Security in the 44th Parliament, 1st Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was russia.
A recording is available from Parliament.