Our members constitute the growers, shippers and packers. We have packaging companies. We work very closely. I'd say the relationship is very tight among the packaging companies and the growers, shippers and packers.
There is a conversation with those who produce the materials when those materials need to be modified to achieve certain packaging performance requirements. I'd say that's where the conversations occur. Again, in our space, that could involve things like lightweight packaging. When we make it lighter, can the material maintain mechanical performance, even though it's a little thinner?
Another is material you want to incorporate—again, the recycled content. How do you achieve performance when you start changing the chemistry through the incorporation of recycled content?
I'd say that's where those conversations happen between our industry and those who produce the raw materials.