The Fedoruk centre has been supporting research on how to do this, how to engage the public in a respectful conversation, and there are a couple of ways to try to do this. We have lots of people in Saskatchewan doing nuclear things—it could be nuclear medicine, materials research, energy policy—and we're trying to make sure, first of all, that we have intelligent people who think about nuclear things and are proud of what they have done and tell their story and familiarize the community, or give opportunities for the community to be familiarized with nuclear just as an adjective, not as an emotional touchpoint.
We've also run, as Jeremy was saying, events that are available to the public to participate with in the form of a talk show. We bring some experts to the front, and they don't actually do a whole lot of talking, but they have a conversation with the audience. It just flows along with the questions in a certain subject. It could be radiation and the environment on one, or another one might be what we do about nuclear waste or something like that. That becomes a human conversation and a respectful conversation, and we haven't seen too much of the pitchforks and torches in that kind of venue. We have also had opportunities to be in the media. When the SMR announcements come out, people want to know what we are, and some examples are talk shows, where we have different points of view—