I'm sorry to interrupt you. I don't have a lot of time left, and I would like to build on your answer with an additional question and perhaps also direct it to Mr. Lyons.
I think that in the context of government in legislation, in corporate practice in western societies, in regulations, we often do shy away from talking about the spiritual components of traditional knowledge. I think you alluded to that a little bit with regard to the harvest practices, or the terroir practice, let's say, of a source.
How can we incorporate the spiritual aspect from traditional practices that's often lost or derided when considering incorporation of knowledge? How do we be respectful of that?
Perhaps I will give it to Mr. Lyons briefly. I think I only have a few seconds left.