It's a great question. I think we can take two strategies over here.
Any company that wants to work in this area should know whether, if they can process a plastic and reuse it, they can find the target market for that one as well as for the one without any additives. Sometimes it might not be necessary to add some extra components to improve physical properties. We can easily process the plastics and then maybe use them for some inferior applications as soon as they have their own market. That's the first part.
As a second solution, it is possible to add some additives to these plastics to improve their physical properties. Doing that, first of all, would give more value to the product, and it would also diversify the market. It's the way to go, particularly as I believe the technology exists, but as per my experience over the last couple of years with some companies, unfortunately many of them don't have expertise in this area. Maybe if there was more connection with.... We actually have many good polymer scientists all across Canada, and that would help a lot.