Yes, this is important. As I said, as long as landfilling is inexpensive, it will be the preferred solution. The costs involved in collecting, sorting and transporting products to recycling facilities mean that, ultimately, the secondary material that comes out can be more expensive than the virgin material. This can mean additional costs for people who must dispose of this waste. They'll then end up using landfills. This barrier has been identified in a number of our laboratories. It remains a concern that the environmental damage caused by the final disposal of all types of plastics isn't factored into the cost of landfilling.