I think the first place is education and creating more awareness about the cooperative model because there are differences in how we're regulated at a provincial or national level. There's a lack of awareness in and around that. There's also a lack of awareness in the governance structure and in our principles and values, as you've mentioned, which are international principles from the International Co-operative Alliance. Those are key principles. No matter what type of cooperative and where you are in the world, you support these principles.
On July 10th, 2012. See this statement in context.