One of the things we started ten years ago is what we call FCC learning programs. As we look at the success of our customers, success isn't based only on a good balance sheet; it's based on really good business skills. That's where we really want to support our customers—to increase the strength they have to run their business effectively, not only on the production side but also on the business skill side.
To that end, we started doing learning programs about a decade ago. Last year we put on well over 200 unique events across Canada, with attendance of about 27,000 people. This year we'll do the same. This will cover topics from financial statement analysis to succession planning to marketing to human resource management, all of the skills a typical business person needs to succeed. This has become a huge part of our program.
Now, more recently, we're doing the same thing online. We do face-to-face learning programs, where people can get together in a workshop of say 30 people. Now we have videos that will share these same skill sets, and you can download them online. Last year we had over 65,000 downloads of our learning programs online. This is a critical thing, which we think is unique for the offering now for our customers.