I would say that there is a huge difference. I think it's because the programs to grow your business are all focused around innovation and STEM technology. Women don't fit easily in there. They're more around social innovation. When they go to the mainstream incubators to get funding, they find that everything—the investors, the loans mechanism, the grants mechanism—is geared towards this very narrow focus. There is actually a lot of ageism there as well.
Women do have good ideas, but they are not the favoured trend of the day. It could be communication as well—how women communicate, what they're doing in their business. We've talked about this a lot in my world. They don't want to be seen as aggressive, so they're toning down their communication in such a way that they're not being assertive enough in asking for the dollar or explaining why their business is the kind of business that should be supported.
I think there's a big gap there that we can close using the GBA+ evaluation and by following up on funded programs so that we ensure that these programs are inclusive, because they're not now.