With regard to the STEAM program we're doing, I would just add that I brought the person from the Canadian Centre for Product Validation down to it from the college. He was excited because it's outside the box. They're adding this, because when I talk about the “A”, they're talking about the marketing side of things, the promotional side of things, about taking a product and how you can get it to market.
So I wouldn't say it's just about adding the “A”. I'm talking about it being much more inclusive than that.