I think we need multiple methods and different ways of starting a conversation in communities and at home. We absolutely need to be meeting youth where they're at. As much as it's very hard to be having conversations about sex and this type of sexual activity with our youth, we need to start having these be dinner table conversations because simple messaging isn't enough.
Unfortunately, we are still trying to fix some of the problems that came with really poor education previously, where someone appears to be handcuffed to a radiator with a man's head looming in the background. I've heard from survivors that thinking that human trafficking needed to involve kidnapping or forceable confinement actually kept them in their trafficking situation longer.
This really needs to be about having open conversations in our schools, in community centres and in the media that talk about the spectrum of unhealthy relationships, intimate partner violence and gender-based violence, and that give youth the tools to identify it and exit sooner rather than later.
We did a comprehensive campaign last year—