Thank you.
When people ask me about SMS I often refer back to when my family was in the service industry. My father always used to say that everybody is empowered to stop something that isn't right. I try to explain to people that is how I interpret SMS. I often think that when I'm stranded in an airport or on an airplane, the reason I'm there and stranded is because somebody has been able to make that decision and stop us from taking off until it's safe.
Is that too simple, or is that the way you would describe it to the public as well?