There's a challenge we're having because every Canadian has seen one of the 9,850 billboards erected around the country, which we've costed at just under $30 million. We're trying to get a better sense of who pays for this.
Several years ago, the City of Ottawa had to erect all kinds of signs, those vanity blue billboards that we've all seen. I wrote to the mayor of Ottawa and I asked the mayor of Ottawa who paid for those. He wrote me back and he said the City of Ottawa was forced to as a condition of receiving the money for this infrastructure project. They were forced by the federal Conservative government to spend $50,000, just in Ottawa, to put up these billboards.
How does this work in practice for Canadians who frankly find this kind of expenditure obscene when it comes to advertising and billboards? Canadians are asking why they're spending so far, by conservative estimates, $30 million in billboards. How does this work?