The tourism data that we have shows that one dollar invested yields seven dollars of revenue. However, something is rarely taken into consideration in the calculations: When Canadian tourists decide to stay here in Canada instead of travelling to Europe or the United States, and they visit a remote region in Quebec or Canada, the money they spend stays in our economy.
So we should encourage our fellow citizens to visit our remote regions. Many indigenous communities also offer modern but little-known tourism options. Investing in this kind of program so that Canadian tourism stays within the country doesn't necessarily generate new money but does help keep existing money in our province or country.